Through its industry-leading latency and AI-powered audio processing, SONIX delivers crystal-clear, instant voice chat. The company has acquired RUSH Entertainment AG, marking a new era in the creator economy and competitive gaming infrastructure. Based in Zug, Rush Entertainment developed a white-label Esports tournament solution powering thousands of competitive events globally, with over 300,000 gamers competing in 2,500+ tournaments, powering online gaming tournaments on more than 50 games (Fortnite, Counter Strike), and on-site LAN tournaments like Gamescom or Caggtus.
The solution will be integrated in the coming months, allowing SONIX to offer the only all-in-one solution enabling creators, Esports teams, and brands to organize, host, and manage everything from small community challenges to LAN-scale tournaments with up to 2,000 participants — seamlessly integrated with real-time voice.
“At SONIX, we’ve always believed in empowering communities through cutting-edge technology,” said Nicolas Abelé, CEO of SONIX. “Bringing RUSH Entertainment's powerful tournament engine into our ecosystem allows us to unlock massive potential for content creators and Esports organizations to engage their fans in new, gamified ways.”
Olivier Muller, COO of SONIX, added: “This merger is more than a technical integration — it’s about creating a new standard. No other platform on the market combines low-latency voice with scalable, customizable E-sports tournament infrastructure. We're building the ultimate command center for digital communities.”
The Chairman of RUSH Entertainment stated: “We’re thrilled to see our technology integrated into SONIX. Their vision aligns perfectly with ours — putting creators and community builders at the center of the Esports ecosystem. This merger takes competitive gaming and creator engagement to the next level.”
The integration of the tournament solution with SONIX will roll out in the next months, with early access granted to selected Esports teams, creators, and brand partners.
(Press release/RAN)
The new Swiss Venture Capital Report was published on 26 January. It analyses 304 financing rounds closed in 2020 and includes further article such as an interview with Michael Hengartner, President of the ETH Board, and a list of Swiss "soonicorns". 
Please login or sign up to comment.
Commenting guidelines